
Google backs Indian social gaming startup STAN in major bet on social gaming
Google has invested in STAN, a social gaming platform based in Singapore with a strong focus on the Indian market. STAN aims to build a gaming community ecosystem that positions itself as a regional alternative to platforms like Discord. Instead of traditional gameplay, the platform emphasizes fan engagement, live interactions, and exclusive content from top gaming influencers. Google’s support marks a significant validation of this distinct community-focused approach.
This move highlights growing investor interest in the convergence of social media and gaming, especially in high-growth regions like India.